Variety is pleased to announce the honorees for its fifth annual Hitmakers celebration. The Dec. 2 issue recognizes the writers, producers, publishers, managers and executives who helped make – and break – the 25 most consumed songs of the year.
Hitmakers culminates in an invitation-only brunch held on Saturday, Dec. 4, presented by Peacock and the streamer’s Emmy-nominated comedy series “Girls5eva.” At the brunch, the cast and creator of “Girls5eva” will help MC the event with videos made exclusively for the celebration.
Amazon Music will host the red carpet pre-show and awards presentation with Variety, and present the Rising Star of the Year Award which recognizes Polo G. IHG Hotels and Resorts will showcase their properties at the event.
Wagoneer is the official partner of the event and will be showcasing the all-new 2022 Grand Wagoneer on site. Premium spirits portfolio William Grant & Sons will be providing specialty cocktails made with Hendrick’s Gin, Reyka Vodka, Milagro Tequila and Monkey Shoulder Whisky.
The 2021 Hitmakers program includes the following awards selected by Variety’s editorial team:
Olivia Rodrigo – Songwriter of the Year: With her debut album “Sour” released months after turning 18, Olivia Rodrigo has solidified her place as one of the most important voices of her generation. Variety celebrates her string of 2021 hits, including “Drivers License,” “Good 4 uU” “Deja Vu” and “Traitor.”